The Marcellus Shale Coalition (MSC), an industry supported group, put out a press release in June 2013 announcing their latest PR campaign called “Natural Gas Does That” . The cartoon driven video, complete with frack-in-th-box musak, takes the viewer though things that natural gas does.
After watching the video and reading more about the MSC PR campaign, a collaborative effort by Gloria from Marcellus Protest , Hillary, a self described PA mother and the Marcellus Outreach Butler (MOB) emerged. They took a closer look at it and found there is a lot more that natural gas does.
They decided to correct the oversight of things that were left out in the MSC campaign.
The series of photos show how natural gas illuminates the night sky, reinvents water sources, makes tap water entertaining and more.
I have been told, they are looking for more suggestions about what natural gas does (or doesn’t do).
THINK ABOUT IT
Whether it’s not to be outdone, or created as a companion PR campaign, America’s Natural Gas Alliance (ANGA), another industry backed group has launched their “Think About It” (TAI) website. I’ve heard ads on our local public radio station for it.
No surprises, TAI is new packaging for the same tired talking points we’ve been hearing repeated by every industry spokesperson, industry backed organization, more than a few government agencies and politicians.
So go ahead and “Think About IT”, then THINK ABOUT IT AGAIN, and think about all that natural gas does that the industry doesn’t want you to think about.
(c) 2013 by Dory Hippauf